Vodafone has just released the results of a survey which show that 60% of Brits are addicted to social networking. 10% also said that it would ruin their day if they didn´t get access to social networking sites on the move.
Vodafone have even created a new term for such a person - a "Twitterphiliac" is "someone who is addicted to social networking and suffers from uncontrollable urges to update their status - i.e. Tweeting, verb, to twitterbate".
In addition, according to the YouGov survey, 70% of all British women use social networks, compared to 50% of men, but men are 10% more likely to access social networks on the move than women.
Read the full article here.
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About Me
- Matt Holt
- London, United Kingdom
- Matt is Business Director at Kinship Networking. Kinship Networking is a completely new type of marketing agency, dedicated to using social media to help businesses to build stronger social relationships with their customers, employees and shareholders. After graduating with a degree in Management Science, Matt occupied various marketing roles for companies such as Microsoft and Reuters. He then joined Ogilvy where he worked above and below-the-line on BT, Cancer Research UK and First Great Western. Most recently he joined Stephens Francis Whitson, a specialist direct marketing agency, where he worked on a number of accounts including O2, More Th>n and Rocco Forte. Matt has worked on a number of new business ideas within the social networking arena, including the development of a site aimed at helping people stay in touch with their various groups of friends, at the start of 2001.
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