Here at Kinship we are always banging on about the many benefits that internal social networks can bring enterprises. And it seems that we are not the only ones who have realised the transformative impact that internal social networks can have upon organisations. A recent Wainhouse Research report showed that sales of internal social networking platforms increased by 29 percent in 2008 with sales expected to grow by another 26 percent in 2009.
“Tough times require greater productivity while drastically cutting travel and other expenses,” said the author of the report. Social networks certainly can do all of the above.
Which is all good. A word of warning though. Most enterprise social network platforms are white label which means that the network is not customised to the specific organisation or its needs - what you see is what you get. Our approach is much more tailored, we believe there is rarely "one size that fits all."
Read more about the report here.
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About Me
- Matt Holt
- London, United Kingdom
- Matt is Business Director at Kinship Networking. Kinship Networking is a completely new type of marketing agency, dedicated to using social media to help businesses to build stronger social relationships with their customers, employees and shareholders. After graduating with a degree in Management Science, Matt occupied various marketing roles for companies such as Microsoft and Reuters. He then joined Ogilvy where he worked above and below-the-line on BT, Cancer Research UK and First Great Western. Most recently he joined Stephens Francis Whitson, a specialist direct marketing agency, where he worked on a number of accounts including O2, More Th>n and Rocco Forte. Matt has worked on a number of new business ideas within the social networking arena, including the development of a site aimed at helping people stay in touch with their various groups of friends, at the start of 2001.
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