Thursday, 16 April 2009

Google eyeing up Twitter

According to sources, Google is close to buying Twitter. The last valuation put the company in the region of £170 million. And all this for a site that struggles to make a profit, even with the large numbers of people on the site, including celebrities such as Stephen Fry.

Having said that, experts have long been saying that the future of Twitter is in search, making an acquision by Google a logical one.

Technology reporter Stephen Shankland said: ´Google knows well how to treat new sources of information as signals that weigh into search results.The company has been gradually blending into its search results data sources such as blogs and news stories that reflect new information arriving on the web.´

Read more here.

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London, United Kingdom
Matt is Business Director at Kinship Networking. Kinship Networking is a completely new type of marketing agency, dedicated to using social media to help businesses to build stronger social relationships with their customers, employees and shareholders. After graduating with a degree in Management Science, Matt occupied various marketing roles for companies such as Microsoft and Reuters. He then joined Ogilvy where he worked above and below-the-line on BT, Cancer Research UK and First Great Western. Most recently he joined Stephens Francis Whitson, a specialist direct marketing agency, where he worked on a number of accounts including O2, More Th>n and Rocco Forte. Matt has worked on a number of new business ideas within the social networking arena, including the development of a site aimed at helping people stay in touch with their various groups of friends, at the start of 2001.